Water Works

Website design, copywriting, and SEO strategy

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Water Works is a locally owned home services company offering professional painting, window cleaning, and exterior cleaning for residential and commercial properties across Greater Boston, MetroWest, and the South Shore.

I partnered with the company to modernize and elevate its brand as it expands into new service areas.

My work has included brand positioning, messaging, and full website development—from structure and SEO strategy to copywriting, image direction, and local search optimization.

Together, we’ve evolved Water Works from a single-service operation into a professional, full-service home care brand that reflects its reputation for craftsmanship, reliability, and trust.

Our ongoing collaboration includes marketing strategy, seasonal campaigns, and content development across channels such as EDDM mailers, truck signage, Google Business optimization, and print materials.

As the company continues to grow, I provide ongoing guidance on brand consistency, local SEO, and digital visibility to support sustainable growth and customer engagement.